1. CORE OBJECTIVES One or all of the following core objectives: Increase revenue Decrease costs Increase stakeholder satisfaction (in a commercial context, commonly referred to as retention) A social media strategy should be driven by, and tangibly contribute to, at least one core objective. Identifying the core objective/s will determine the choice of strategic objective/s. …
계속 "소셜미디어 전략 캔버스 – 작성가이드 (영문) 및 템플릿" 읽기
Digital Strategist 